Araks
While it is no secret that diamonds are a girl’s best friend,
intimate wear is a woman’s best kept secret. Over the years,
lingerie is perhaps one of the items that every woman has at least
splurged on once in her lifetime. Araks is a luxury brand
specializing in intimate and ready-to-wear fashion for women. The
brand was founded by Araks Yeramyan who was trained in Parsons, New
York and got her big break in the fashion industry after
designing the intimate garments debuted by Scarlett Johansson in
the movie Lost in Translation, the very same designer who would
later enlist Sarah Jessica Parker as a fan.
Having made her success in designing delectably wispy lingerie, the designer ventured into other areas of fashion, launching her line of ready-to-wear clothing. Araks has a wide range of light, fun offerings, from sun dresses to casual tops and skirts. Each piece is unique, and enthusiasm and zest for the best in life is apparent in all of her designs. Araks is a line of clothing that straddles the line of conventionality, effectively producing collections that make innerwear as fashionable as outerwear, and outerwear as enticing and enchanting as innerwear.
Yeramyan has a strict policy of using only the finest materials, and her clothes not only look good, but are superbly comfortable to wear. One can easily wear this for a day at work, and then dress it up with accessories for a night on the town. Araks is indeed a luxury line of clothes, and the brand has lots to offer by way of delectable treats for fashion addicts and fashionably practical women all over the world.
Having made her success in designing delectably wispy lingerie, the designer ventured into other areas of fashion, launching her line of ready-to-wear clothing. Araks has a wide range of light, fun offerings, from sun dresses to casual tops and skirts. Each piece is unique, and enthusiasm and zest for the best in life is apparent in all of her designs. Araks is a line of clothing that straddles the line of conventionality, effectively producing collections that make innerwear as fashionable as outerwear, and outerwear as enticing and enchanting as innerwear.
Yeramyan has a strict policy of using only the finest materials, and her clothes not only look good, but are superbly comfortable to wear. One can easily wear this for a day at work, and then dress it up with accessories for a night on the town. Araks is indeed a luxury line of clothes, and the brand has lots to offer by way of delectable treats for fashion addicts and fashionably practical women all over the world.
