True Religion

True Religion is an American clothing company known for its premium denim. The company was founded by Jeffrey Lubell in 2002, as he began to redefine what premium denim was all about. Instead of offering mediocre denim materials that were manufactured overseas, Lubell wanted to offer the market quality, authentic jeans that were American-made. As he set out to launch his True Religion label, Lubell had high hopes for his fresh perspective on superior denim jeans.

Indeed, True Religion was an instant success and quickly went on to expand their clothing line to offer knit sportswear, casual tees and trendy sweatshirts. Yet it’s not just the quality, American-made denim that his buyers loved. True Religion has a timeless appeal, a vintage quality that reflects Western culture. In addition, True Religion has hippie and Bohemian influences that make this premium clothing have an ageless appeal, despite what the current trends are.

As with other types of denim, True Religion has a complete collection of jeans, including boot cut, skinny jeans and wide leg. While most denim jeans have a simple and vintage quality about them, don’t be surprised to find styles that sport bold colors, such as jeans in red, blue or purple colors. True Religion is sold at upscale department stores, including their own True Religion stores. This successful company has expanded its merchandise to sell footwear, fragrances, handbags and swimwear.

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