Comme des Garcons
For a company with a name that literally means “Like
boys” in French, Commes des Garcons is a label that resonates
with modern artistry and style. Rei Kawakubo first breathed life
into her company in 1973, creating fashion that embraces the styles
resplendent on the streets of Japan. Today, the label that is based
in both Tokyo and Paris is much sought after for its characteristic
rebellion towards the traditional concepts of beauty and fashion.
For a designer that has not been trained in fashion design,
Kawakubo has certainly created a veritable hype in the fashion
industry.
Commes des Garcons started as a collection comprised mainly of
black, white and grey, but over the years, the collections has
grown, and the label comes out with designs that are aesthetically
unique and appealingly exotic. Rei Kawakubo has a knack for veering
off the line of conventionality, adding holes, slashes, frayed
edges and asymmetrical cuts to her designs in places that other
designers would never dream of. Her designs have been well received
in the haughty world of high end fashion, and these have been
described as “Hiroshima chic” by runway critics.
Japan is a land rich with culture, traditions and individuality and
this translates into each design offered by the brand. Commes des
Garcons is a label that is meant for those with a penchant for
freedom of expression, providing high end fashion with a modern
twist. The label has an extensive collection of lines, a haven
teeming with clothes, accessories and even its own line of
fragrance. Commes des Garcons is certainly a label for the
outspoken, the creative and the bold.